Cashback Mechanism
The Dhive Protocol offers a cashback incentive on all purchases made through its platform. This cashback is designed to reward customers while enhancing brand engagement and loyalty. The cashback amount is determined based on the percentage set by the brand during the business tokenization process.
How Cashback Works
Brand-Defined Cashback Rate
When a business integrates with the Dhive Protocol, it specifies a cashback percentage on the business tokenization page.
This percentage dictates how much of a customer’s purchase amount will be returned as a loyalty token issued by the brand.
Issuance of Loyalty Tokens
Upon completing a purchase, customers receive a cashback amount in the form of loyalty tokens.
These tokens are brand-specific, meaning they are issued directly by the business where the purchase was made.
Utilization of Loyalty Tokens
Loyalty tokens can be redeemed for future purchases with the issuing brand, providing an added incentive for repeat transactions.
Alternatively, customers have the flexibility to convert loyalty tokens back into USDC (USD Coin), allowing them to use the cashback amount for purchases within the Dhive ecosystem.
Benefits of the Cashback System
For Customers:
Earn rewards on every purchase.
Enjoy the flexibility of redeeming tokens or converting them into USDC.
Enhanced shopping experience with brand-specific loyalty programs.
For Businesses:
Strengthen customer retention through tokenized loyalty incentives.
Increase repeat purchases and brand engagement.
Customize cashback rates to align with business goals and promotional strategies.
This innovative cashback model leverages blockchain technology to create a seamless and rewarding shopping experience, benefiting both consumers and businesses within the Dhive Protocol ecosystem.
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